What Makes The Perfect Blog Post [Infographic]Published by James Parsons • Category: Infographics

Always interested in what goes into the best content we can publish, we recently performed an analysis of 100 top blog posts across a number of popular sites, including Forbes, Mashable, KISSMetrics and SearchEngineWatch. The data speaks for itself, but the conclusions are up to you. What do you se…

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Eight Types of Plugins That Make Writing WordPress Posts EasierPublished by James Parsons • Category: Search Engine Optimization

Blogging exploded into the online scene in the late 1990s and has shown, thus far, no signs of decreasing. In fact, everything about blogging indicates it is increasing at a phenomenal rate and will continue this growth for years to come. The latest figure suggests there are over 152 million blogs on…

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Why Content Marketing Is the Best Investment You Can MakePublished by James Parsons • Category: Content Marketing

There are a variety of ways that you can market yourself and your company. Out of all of the tactics that you can use, content marketing may be the best way to invest your time and energy into building awareness for your company and its brand. Why is content marketing so important, and why is content mark…

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What Is the Best Permalink Structure to Use in WordPress?Published by James Parsons • Category: Search Engine Optimization

WordPress demands permalink structure to link URL to a blog post or article page. Permalinks are essential to ensure that a page does not change over time. Useful for search engine optimization (SEO) of digital advertising content, permalinks are the type of hidden leverage that companies seek to…

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How to Optimize Your New Blog Posts for Search EnginesPublished by James Parsons • Category: Search Engine Optimization

If you have a blog or an interest in starting one, you likely agree that you want to reach as many people as possible. The great news is that there are many ways to optimize your blog for search engine ratings. Even better, many of these techniques are easy and natural to implement.
Start With Your Main Co…

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Does a Video Transcript Count as Duplicate Content?Published by James Parsons • Category: Content Marketing

One of the best ways to get your site, product or brand noticed is through a video. However, you also want people to understand your video and add in optimized content with a transcript. People often wonder if this counts as duplicate content. The simple truth is that video transcripts do not count as d…

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12 Tricks to Increase Your Blog Article CommentsPublished by James Parsons • Category: Social Media

Some blogs can go for weeks without any comments, despite plenty of fresh and interesting posts. This can leave the writer wondering if anyone is interested in what they have to say. If you are trying to encourage more comments on your blog posts, here are 12 tricks to get your audience to engage with yo…

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5 Types of Websites That Can Be Harmful to Link ToPublished by James Parsons • Category: Search Engine Optimization

Adding outbound links to your blog or website is a great way to offer more information to your readers without bogging them down in a wall of text. However, some types of websites can spell doom for your content by undermining your credibility, insulting or offending your readers or frustrating woul…

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How Many Times Per Week Should You Blog?Published by James Parsons • Category: Content Marketing

Owning a blog is a great way to both improve sales and increase your popularity online. There are literally millions of blogs on a variety of different subjects. Some blogs are business-related while others are written by people who are simply talking about their everyday lives. If you own a blog, th…

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The Ultimate Guide for Blogging and SEOPublished by James Parsons • Category: Search Engine Optimization

As the year 2014 gains momentum, internet marketing remains one of the most effective ways for businesses to advertise the goods and services they offer. While there are a plethora of ways for businesses to accomplish this objective, the use of sound SEO strategies as well as the maintenance of a hig…

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