How we make content
AI engines cite.

A deep look at our AI-hybrid workflow — the research, drafting, editorial review, and optimization that turns topics into citations across Google AI Overviews, ChatGPT, Perplexity, Claude, and Gemini.

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Eight steps.
Every post.

From the first discovery call to published performance reports — here's exactly what happens to every piece of content we ship.

STEP 01

Discovery

We learn your business, audience, ICP, and brand voice on a 30-minute kickoff call. You leave with a content calendar draft and a clear view of where AI answer engines can move the needle for you.

STEP 02

Keyword + Entity Research

We map the queries your audience is asking — in Google, ChatGPT, Perplexity, and conversational AI tools — and identify the entities, topic clusters, and citation opportunities your competitors are missing.

STEP 03

Content Strategy

A monthly editorial calendar aligned to your traffic and conversion goals. Every post targets a specific query intent and fits a broader topical authority play.

STEP 04

AI-Powered Drafting

Our proprietary pipeline selects the best-fit AI model for your topic — Claude for nuance, GPT-4 for breadth, Gemini for grounding — and generates a structured first draft with AEO scaffolding built in.

STEP 05

Human Editorial Review

Every draft is reviewed by an experienced content editor who refines voice, fact-checks claims, rewrites AI tells, and aligns the post with your brand. This is where we earn the "hybrid" in AI-hybrid.

STEP 06

AEO Optimization

Citation-ready answer paragraphs, entity-aware section headers, conversational query targeting, and the structural patterns AI models actually pull from when answering questions.

STEP 07

Schema + Technical SEO

JSON-LD schema (Article, FAQ, HowTo), internal linking, Open Graph tags, alt text, and meta descriptions — the structured signals that tell answer engines your content is the answer.

STEP 08

Publish + Report

We ship the post to your CMS, then track how it performs across traditional search and AI answer engines. Monthly performance briefs show what's working and where to double down.

01 · Research

We start where your customers are asking.

Traditional keyword research tells you what people type into Google. It doesn't tell you what they ask ChatGPT. Our research phase maps both — turning conversational queries, entity relationships, and AI Overview gaps into a content plan AI engines can't ignore.

  • Keyword opportunity analysis with conversion intent scoring
  • Conversational query mining from ChatGPT, Perplexity, Claude, and Gemini
  • Entity and topic cluster mapping
  • SERP and AI Overview gap analysis
  • Competitor citation tracking across answer engines
Query Intent Map
best CRM for small teams CRM vs spreadsheet how to pick a CRM CRM pricing compared which CRM integrates with Gmail

Primary entity: Customer relationship management software
Related entities: Sales pipeline, contact management, lead scoring, email automation
AI Overview coverage: 62% of target queries

02 · Generate

The right AI model for every topic.

No single AI model is best for everything. Claude writes with nuance, GPT-4 covers breadth, Gemini grounds in fresh data. Our pipeline picks the best-fit model for each topic and generates a structured draft with AEO scaffolding already in place.

  • Multi-model draft generation with per-topic routing
  • Citation-ready answer paragraph structure
  • FAQ schema blocks pre-formatted into the draft
  • Entity-aware section headers and internal structure
  • First-pass fact grounding against primary sources
Model Routing
Claude Claude — nuance
ChatGPT GPT-4 — breadth
Gemini Gemini — grounding
Perplexity Perplexity — sources

For this topic: Claude Sonnet (tone + structure), Perplexity (source grounding), GPT-4 (section breadth). Routed automatically.

03 · Edit

Humans catch what AI misses.

Every draft is reviewed by an experienced content editor who refines voice, fact-checks claims, rewrites AI tells, and aligns the post with your brand. This is where the "hybrid" in AI-hybrid earns its name — and where most AI content shops stop caring.

  • Human editorial rewrite and line-edit pass
  • Fact-checking against primary sources
  • Brand voice alignment to your existing style guide
  • AI-tell detection and removal (no "delve", "tapestry", "nuanced")
  • Original insight and commentary injection from your team
Editorial Pass
In today's rapidly evolving digital landscape, it's important to delve into the multifaceted nature of customer relationships.Your customers don't care about your "digital landscape." They care about two things: does your product work, and does your team answer the phone?

24 AI tells flagged and rewritten. 3 factual claims verified against primary sources. Brand voice score: 94/100.

04 · Optimize

The technical layer that gets you cited.

A great article that isn't marked up for answer engines is a missed opportunity. Every post gets full technical SEO and AEO treatment — schema, structured data, internal links, and the metadata AI models read first when deciding whose content to quote.

  • JSON-LD schema (Article, FAQ, HowTo, custom)
  • Entity and topical cluster internal linking
  • Open Graph and Twitter card metadata
  • Image alt text and caption optimization
  • Answer paragraph meta descriptions (not keyword bags)
schema.jsonld
{
  "@context": "https://schema.org",
  "@type": "FAQPage",
  "mainEntity": [{
    "@type": "Question",
    "name": "What is AEO?",
    "acceptedAnswer": {
      "@type": "Answer",
      "text": "Answer Engine
      Optimization — structuring
      content so AI models cite
      it when answering queries."
    }
  }]
}

Every post comes loaded.

Each piece ships with the full stack of deliverables — not just words on a page.

Full-length blog post

1,500–2,500 words, structured for AEO, written by AI, edited by a human, ready to publish.

JSON-LD schema

Article, FAQ, HowTo, and custom schema applied to every post — the technical signal AI models read first.

FAQ block

Pre-formatted Q&A sections targeting the exact conversational queries your customers ask AI tools.

Internal linking strategy

Topic cluster linking and entity-based internal links that build topical authority across your whole site.

Entity + keyword map

Your first-month research artifact — the full map of queries, entities, and clusters powering your content plan.

Monthly performance brief

Traffic, rankings, AI Overview appearances, and citation tracking — what worked, what's next.

Things people ask.

Can't find what you're looking for? Hit us up — first month's free, so we're happy to answer before you commit to anything.

How many posts will I get per month?
Launch is 8 posts per month, Scale is 16. Both tiers include full AEO optimization, human editorial review, and schema markup on every post. If you need a different volume, tell us on the discovery call — we can build a custom plan.
Can I review content before it's published?
Yes. Every post is shared with you for review in a shared doc before it ships. You can request revisions, rewrites, or tone adjustments, and we'll handle it the same day. On the Scale plan you also get a dedicated Slack channel for faster turnaround.
Do I own the content?
Yes — 100%. Every post we deliver is yours outright, including all rights and commercial use. We don't watermark, don't retain licensing, and don't republish your content anywhere else.
What if I don't have a blog yet?
We can help you set one up as part of onboarding — WordPress, Webflow, Ghost, or whatever CMS fits your stack. We'll configure schema, set up the technical SEO foundations, and get your first post live during the free month.
How long until I see results?
Traffic and ranking improvements typically show up in 60–90 days. AI citation appearances (Google AI Overviews, ChatGPT, Perplexity) can start showing faster — we've seen citations appear within 2 weeks of publishing for well-structured AEO content. Your monthly brief will track both.
Is there a contract or commitment?
No contract, no commitment. Your first month is free — if it's not working, you walk away and owe nothing. After that it's month-to-month, cancel anytime, no questions asked.
What industries do you work with?
Most of our clients are B2B SaaS, professional services, ecommerce, and niche industry publishers. If your customers are searching online for answers — in Google or in AI tools — we can help. Book a discovery call and we'll tell you honestly whether it's a fit.
Can I use my own writers or just need the AEO optimization?
Yes — we offer AEO optimization as a standalone service for teams that already have in-house writers. We'll take your drafts, apply the full research, editing, and technical layer, and ship them ready for answer engines. Ask about our "Optimize Only" plan on the discovery call.

Ready to be the answer?

Your first month is on us. No credit card. No contract. Just content that performs across every search engine — human and AI.

Claim Your Free Month →