AEO strategy, case studies, and field reports from the AI-hybrid workflow. Written by humans, optimized for machines.
Affiliate marketing is a very interesting career choice from an outside perspective. Very few other careers have such a low barrier to entry, and yet such a high failure rate. Studies show that roughly 95% of affiliate marketers fail and…
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12 min read
Timing matters. You can't catch a ball if you raise your hand too late. You can't make it to the elevator if you start…
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6 min read
Affiliate marketing is one of the more convenient forms of online money-making, simply because you can do everything from the comfort of your own…
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11 min read
As a marketer, I'm often found talking about the intricacies of Google's search algorithm and how to get your website discovered and ranked highly…
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9 min read
Google's AdSense program is a fantastic way to make some pocket change from a mid-sized site, but there are a lot of possible pitfalls.…
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10 min read
If you want people to visit your website, it's a good idea to pay for some advertising. The trouble is, you need a goal…
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10 min read
There are a ton of different acronyms and abbreviations involved in paid advertising, and one of the most important is CPA, or Cost Per…
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10 min read
We marketers, when talking about ads, often have to reference something called the ad quality score. Google maintains a quality score, and Facebook (now…
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11 min read
Google's ad network is one of the largest in the world, and it's been a popular choice for advertisers for over a decade. Google…
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10 min read
Using a shorter URL with your ads can seem like a good idea, but is it really? Sure, the link might look better, but…
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10 min read
