All posts in the "Search Engine Optimization" category

Could Your Rankings Drop if You Stop Blogging Regularly? Published by Drew Hendricks • Search Engine Optimization • Published January 29, 2017

One of the number one pieces of advice we give new bloggers around here is to set up a consistent blogging schedule. Maybe you just post once every Wednesday. Maybe you set up a Monday-Wednesday-Friday schedule. Maybe you post five days a week, or seven. Maybe you have the staff and the content to handl…

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How to Fix a Drop in Traffic on a Blog Post Published by James Parsons • Search Engine Optimization • Published January 15, 2017

Normally, if you look around the web for tips about a traffic drop, you’ll get a ton of information about site-wide issues. Google penalties and the like generally apply on a site-wide basis, so it makes sense to cover the issue on as broad a scale as possible.
Sometimes, though, the problem isn…

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Why Lazy Loading Disqus Isn’t SEO Friendly At All Published by James Parsons • Search Engine Optimization • Published December 23, 2016

Update 12/10/2017: After some further testing, it seems that Googlebot does fetch the comments in HTML format, as the plugin is designed to fall back to them if it detects a spider or a bot. However, all other users will not see comments until they scroll, and they will not be in the page source code. Goo…

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How Many Times Should You Include Keywords in Your Post Published by James Parsons • Search Engine Optimization • Published August 18, 2016

Keywords are very important to modern day SEO, but not in the way you might think. Part of the reason people get a false impression, though, is because they’re reading information about it online without regard for publication date.
Forgive me while I go off on a slight tangent before we&#8217…

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How to Write a Good Blog Post Meta Description Published by Kenny Novak • Search Engine Optimization • Published April 19, 2016

Think back to the last time you ran a Google search. When you saw that list of the top 10 websites related to your query, what made you decide which to pick?

The title. This is often neglected; a lot of websites allow their titles to run over the character limit and have their ends cut off, which is frequent…

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What is The Best Managed WordPress Hosting Company? Published by Kenny Novak • Search Engine Optimization • Published February 2, 2016

WordPress can be set up to run on pretty much any web host, so long as you have the right version and they have the right configuration. What if you don’t want to do all the configuration and maintenance, though? Well, you have two options. One of them is WordPress.com.
The problem with WordPress…

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50+ WordPress Plugins That Will Increase Your Blog’s Rankings Published by James Parsons • Search Engine Optimization • Published January 26, 2016

There are thousands of WordPress plugins out there, many of which do valuable thing. Many more of them are redundant, out of date, overly expensive, or otherwise valueless to someone running a serious blog. That’s why I’ve compiled this list.
The plugins listed below are carefully ch…

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How to Get Google Sitelinks on Your Blog Published by James Parsons • Search Engine Optimization • Published January 14, 2016

Sitelinks are a little known SEO benefit that I see a lot of webmasters ignoring, either out of ignorance or out of a lack of confidence. Why is that? Well, you have to know what they are and how they’re generated to understand.

What are Google Sitelinks?
Sometimes, when you run a Google search, y…

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Our Review of All in One Schema.org Rich Snippets Published by Kenny Novak • Search Engine Optimization • Published January 2, 2016

There are three keywords going on here, all of which have specific meanings, and none of which are actually what we’re talking about. Still with me?
The first: all in one. This doesn’t seem like a unique keyword at first glance, but those well-versed in SEO and in WordPress plugins will r…

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Yoast SEO Sitemap vs Google XML Sitemaps Plugin Published by Kenny Novak • Search Engine Optimization • Published December 8, 2015

If you search for Sitemaps on WordPress, the number one result you’re going to find is the Google XML Sitemaps plugin. You can find it here. However, it’s maybe not always the best option. Did you know that Yoast’s SEO plugin, even the free version, now has XML sitemap functionali…

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