As far as you can tell, you’ve done everything right. You wrote a new blog post. It’s lengthy, it’s authoritative, it’s well-written and proofread. You’ve included a bunch of links to authoritative sources. You’ve included compelling images. It’…
Did you know that there is likely a ton of traffic coming to your blog that simply has nowhere to go? People who arrive at a broken link, people who mistype a URL, people who try to go to a page that moved or no longer exists; all of this traffic ends up on the familiar, dreaded, 404 page.
The 404 page is part of…
When it comes to blogging with WordPress, there’s one decision you need to make that can have a large impact on your site, but it’s something a lot of people might not even realize is a choice. That’s the choice of whether to make a new piece of content a Page or a Post.
Pages and Posts a…
The heading tags in HTML are one of the most often misunderstood and misused elements of content marketing on the web. I would venture to guess that a lot of you out there either don’t use them, use them incorrectly, or are only using them correctly accidentally, without understanding why they…
You’ve used a site with an infinite scroll plugin before. Have you realized it? Can you name one? Here are a few:
Facebook
Twitter
Instagram
As well as a lot of blogs, some news sites, many other social networks, and more. Infinite scrolling is a way to present information in a cohesive way, with…
There are a bunch of different commenting systems for WordPress, and they all have their pros and cons. I can’t tell you for certain which one is the “best” because they all have their own merits. What I can do, however, is give you an argument for why you might consider using the def…
In the world of WordPress SEO, there are a handful of plugins that come up in discussion time and time and time again. WordPress SEO by Yoast. SEOPressor Connect. All in One SEO Pack. Today, I’m going to talk about the first two, Yoast and SEOPressor. Which is the better SEO Plugin for a WordPress…
Google’s search console is a familiar sight to many marketers, particularly those in the habit of checking for search penalties due to various gray hat techniques, or simply the age of their sites. Formerly known as Google Webmaster Tools, the Search Console is a collection of tools and info…
We have covered Textbroker before on this site, but today I thought I’d take a bit of a more personal look at the site and the content you get from it. I’m not going to make you wait, though; my conclusion is right up front. Textbroker isn’t a very good place to buy content if you’…
Installing SSL can be pretty beneficial for your website. You see increased security, increased trust, and even a bit of SEO benefit for adding encryption to your traffic. However, it can seem like a daunting task, especially if you’re not an expert in setting up websites.
What I’ve do…