AEO strategy, case studies, and field reports from the AI-hybrid workflow. Written by humans, optimized for machines.
The Past In the past, keywords were the basis of everything to do with SEO; keywords and links were two sides of the same coin. If you wanted a site to rank, you needed keywords, regardless of how they were…
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5 min read
With the increasing prevalence of mobile devices and the fact that now nearly 60% of web traffic is from mobile users, it makes sense…
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8 min read
Pop-ups in the traditional sense are a hassle, a thorn in the side of every web user. Before the advent of pop-up blockers, it…
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12 min read
How much of your marketing do you automate? Too many small business owners, entrepreneurs and startups all seem to think they need to do…
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5 min read
Remarketing, also called Retargeting, is a form of audience creation used for PPC advertising. As the prefix re- implies, it's reaching out to target…
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10 min read
Udemy is an online learning marketplace and a powerful platform for course creators looking to generate income. There are a ton of great courses…
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10 min read
Bandcamp is a global platform for hosting and selling music, used predominantly by small independent musicians. It's excellent for its purpose, but it's also…
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11 min read
Conversion rate is super important, but it's a bit of a disingenuous number. You can have a high conversion rate and still make less…
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7 min read
Defining CPM First of all, CPM ads. CPM ads are view ads; ads that you place on your website to monetize it. You earn…
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10 min read
True success with affiliate marketing means two things: getting as many sales as possible, with offers that pay as much as possible. Sure, you…
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8 min read
