All posts in the "Search Engine Optimization" category

The Best WordPress SEO Plugins: 2017 Edition Drew Hendricks • Search Engine Optimization • Published March 22, 2017

There are a million articles out there about WordPress plugins, and even we have written some before. The trouble is, so many of them are so old it’s hard to tell what’s up to date and what’s not. Rather than add to the confusion and update old posts, I’ve decided to write a new…

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How to Scan a WordPress Blog for Bad External Links James Parsons • Search Engine Optimization • Published March 02, 2017

Bad links can hurt your website, both giving and receiving. I’m not here to talk about your backlink profile today, though; rather, I’m going to focus on the links you’ve posted on your site, leading out to other sites.
There are a few ways links in this category can hurt you. The on…

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Could Your Rankings Drop if You Stop Blogging Regularly? Drew Hendricks • Search Engine Optimization • Published January 29, 2017

One of the number one pieces of advice we give new bloggers around here is to set up a consistent blogging schedule. Maybe you just post once every Wednesday. Maybe you set up a Monday-Wednesday-Friday schedule. Maybe you post five days a week, or seven. Maybe you have the staff and the content to handl…

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How to Fix a Drop in Traffic on a Blog Post James Parsons • Search Engine Optimization • Published January 15, 2017

Normally, if you look around the web for tips about a traffic drop, you’ll get a ton of information about site-wide issues. Google penalties and the like generally apply on a site-wide basis, so it makes sense to cover the issue on as broad a scale as possible.
Sometimes, though, the problem isn…

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Why Lazy Loading Disqus Isn’t SEO Friendly At All James Parsons • Search Engine Optimization • Published December 23, 2016

Disqus is frequently touted as one of the top comments alternatives for the typical WordPress website. This is so much the case that the conditional load plugin for Disqus, found here, has racked up a 4.8 out of 5 star rating. Sure, it only has 7,000 or so installs, but the overwhelmingly positive rati…

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How Many Times Should You Include Keywords in Your Post James Parsons • Search Engine Optimization • Published August 18, 2016

Keywords are very important to modern day SEO, but not in the way you might think. Part of the reason people get a false impression, though, is because they’re reading information about it online without regard for publication date.
Forgive me while I go off on a slight tangent before we&#8217…

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How to Write a Good Blog Post Meta Description Kenny Novak • Search Engine Optimization • Published April 19, 2016

Think back to the last time you ran a Google search. When you saw that list of the top 10 websites related to your query, what made you decide which to pick?

The title. This is often neglected; a lot of websites allow their titles to run over the character limit and have their ends cut off, which is frequent…

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What is The Best Managed WordPress Hosting Company? Kenny Novak • Search Engine Optimization • Published February 02, 2016

WordPress can be set up to run on pretty much any web host, so long as you have the right version and they have the right configuration. What if you don’t want to do all the configuration and maintenance, though? Well, you have two options. One of them is WordPress.com.
The problem with WordPress…

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50+ WordPress Plugins That Will Increase Your Blog’s Rankings James Parsons • Search Engine Optimization • Published January 26, 2016

There are thousands of WordPress plugins out there, many of which do valuable thing. Many more of them are redundant, out of date, overly expensive, or otherwise valueless to someone running a serious blog. That’s why I’ve compiled this list.
The plugins listed below are carefully ch…

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How to Get Google Sitelinks on Your Blog James Parsons • Search Engine Optimization • Published January 14, 2016

Sitelinks are a little known SEO benefit that I see a lot of webmasters ignoring, either out of ignorance or out of a lack of confidence. Why is that? Well, you have to know what they are and how they’re generated to understand.

What are Google Sitelinks?
Sometimes, when you run a Google search, y…

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