The Best WordPress SEO Plugins: 2017 EditionWritten by Drew HendricksSearch Engine Optimization • Posted March 22, 2017

There are a million articles out there about WordPress plugins, and even we have written some before. The trouble is, so many of them are so old it’s hard to tell what’s up to date and what’s not. Rather than add to the confusion and update old posts, I’ve decided to write a new…

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How to Check Your Social Media Traffic in Google AnalyticsWritten by Drew HendricksResources • Posted March 14, 2017

Google Analytics is a fantastic tool for measuring and tracking your audience, though many of the advanced reports and features require some setup to use. If you want to see specifically how your social media traffic is doing, you can do it, so long as you set everything up properly.

Step 1: Install Go…

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How to Scan a WordPress Blog for Bad External LinksWritten by James ParsonsSearch Engine Optimization • Posted March 2, 2017

Bad links can hurt your website, both giving and receiving. I’m not here to talk about your backlink profile today, though; rather, I’m going to focus on the links you’ve posted on your site, leading out to other sites.
There are a few ways links in this category can hurt you. The on…

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How to Promote Your Blog Post in Groups and AggregatorsWritten by Kenny NovakContent Marketing • Posted February 24, 2017

I’m going to divide this post up into two main sections; one about group outreach and one about blog aggregators. Both are excellent for blog post promotion, if you use them properly. Both have the potential to backfire. And both require their own strategies to use effectively. Let’s g…

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How to Syndicate Your Blog Posts to LinkedIn for TrafficWritten by James ParsonsContent Marketing • Posted February 17, 2017

LinkedIn is an interesting social network, because it didn’t start out as a social network the same way most of the rest of the usual suspects did. They started out as a way for people to network with each other in a corporate and professional setting. There’s no typical news feed and no so…

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6 Ways to Spell and Grammar Check Your Blog PostsWritten by Drew HendricksContent Marketing • Posted February 12, 2017

Human error is the one constant throughout all of human history. No one is exempt from error, though some errors are larger than others. In the world of blogging, errors can be factual, they can live in code, or they can be baked into the text.
Spelling and grammar are, well, quite difficult. English is…

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How Many Ads Can You Safely Put on Your BlogWritten by James ParsonsMonetization • Posted February 7, 2017

If you regularly browse the web with no ad blocking software installed, I would venture to guess that you have come across a website that looks something like this. A page with a busy background – one that might be an ad itself – and with sidebar ads, ads across the top above and below the nav…

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Getting Your Shares Back After Changing a Blog URLWritten by James ParsonsSocial Media • Posted February 6, 2017

When you’re planning a rebranding, changing domain names, or changing your site permalink structure, there are a million fiddly little details you have to keep in mind. One of them, which we often take for granted and which is likely to slip through the cracks, is your social media engagement…

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Could Your Rankings Drop if You Stop Blogging Regularly?Written by Drew HendricksSearch Engine Optimization • Posted January 29, 2017

One of the number one pieces of advice we give new bloggers around here is to set up a consistent blogging schedule. Maybe you just post once every Wednesday. Maybe you set up a Monday-Wednesday-Friday schedule. Maybe you post five days a week, or seven. Maybe you have the staff and the content to handl…

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15 Premium WordPress Plugins That Are Worth Paying ForWritten by Kenny NovakContent Marketing • Posted January 22, 2017

Most of the time on this blog, we talk specifically about ways to minimize costs and get free alternatives to paid options. When we mention premium plugins, we also discuss free options and how to get the features of a premium version for free. After all, overhead can add up when you have a dozen or more p…

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