As you run a blog, you accumulate content. Content stacks up day after day, week after week, year after year. Eventually, even a small, casual site can have hundreds or even thousands of old blog posts.
The cruel fact of the internet is that, in most cases, most older content is simply worthless. Think…
As far as you can tell, you’ve done everything right. You wrote a new blog post. It’s lengthy, it’s authoritative, it’s well-written and proofread. You’ve included a bunch of links to authoritative sources. You’ve included compelling images. It’…
A Shopify blog is basically just like any other blog on the web. You have your core theme, you have your navigation, you have your blog post content, and you have an array of different widgets you can use to improve and expand functionality.
All you need to do is get it to work for you. The trick, here, is th…
Duplicate content has long been a boogeyman for marketers, ever since the apocalypse that was the Panda updates in 2011. For nearly a decade now, people have lived in fear of duplicate content and its ability to destroy the search ranking of a site.
There are a lot of misconceptions about what is and is…
I’m guilty of often referring to blogging and content marketing as interchangeable terms. I’ve used one when I’m talking about the other often enough. There’s a real difference between them, though, so it’s a topic worth talking about.
The Grand Pyramid
In a way,…
You’ve used a site with an infinite scroll plugin before. Have you realized it? Can you name one? Here are a few:
Facebook
Twitter
Instagram
As well as a lot of blogs, some news sites, many other social networks, and more. Infinite scrolling is a way to present information in a cohesive way, with…
Medium is a fantastic platform for a lot of bloggers. It lacks some of the benefits of having your own domain, controlling your own hosting, and running your own version of WordPress, but it more than makes up for those with the audience and exposure it can bring to the table. On top of that, you can make s…
Any time you start a new WordPress site or publish a new blog post, you need to promote it. The days where people would simply discover new content on their own are long past. You need to put a concerted effort into getting your content out there in front of the masses.
There are dozens of different ways yo…
As bloggers, we’re always looking for new ways to promote our posts. Thus, whenever a new content sharing or curation platform shows up, it’s worth giving a try. One such new platform is Mix, found at Mix.com, and it may be just the thing you’re looking for to get your posts in front…
WordPress has long been one of the most popular blogging platforms in the world, and it should come as no surprise that it caters to bloggers of all types. Not everyone out there has the time to sit at a desk with a full PC, or even carry around a laptop all the time, so WordPress provides their own solution…