All posts written by Kenny Novak

Can Using Quotes in Articles Hurt Your Blog Post Rankings?Published by Kenny Novak • Content Marketing • Published August 22, 2019

Duplicate content has long been a boogeyman for marketers, ever since the apocalypse that was the Panda updates in 2011. For nearly a decade now, people have lived in fear of duplicate content and its ability to destroy the search ranking of a site.
There are a lot of misconceptions about what is and is…

Read more
Is It Safe to Repost Blog Posts on Your Blog?Published by Kenny Novak • Content Marketing • Published July 26, 2019

As you run a blog, you accumulate content. Content stacks up day after day, week after week, year after year. Eventually, even a small, casual site can have hundreds or even thousands of old blog posts.
The cruel fact of the internet is that, in most cases, most older content is simply worthless. Think…

Read more
Blogging vs. Content Marketing: What Is The Difference?Published by Kenny Novak • Content Marketing • Published June 29, 2019

I’m guilty of often referring to blogging and content marketing as interchangeable terms. I’ve used one when I’m talking about the other often enough. There’s a real difference between them, though, so it’s a topic worth talking about.

The Grand Pyramid
In a way,…

Read more
Can an Infinite Scroll Plugin Hurt Your Blog Rankings?Published by Kenny Novak • Search Engine Optimization • Published June 7, 2019

You’ve used a site with an infinite scroll plugin before. Have you realized it? Can you name one? Here are a few:

Facebook
Twitter
Instagram

As well as a lot of blogs, some news sites, many other social networks, and more. Infinite scrolling is a way to present information in a cohesive way, with…

Read more
The Ultimate Guide to Earning Money from Medium.com ArticlesPublished by Kenny Novak • Monetization • Published April 29, 2019

Medium is a fantastic platform for a lot of bloggers. It lacks some of the benefits of having your own domain, controlling your own hosting, and running your own version of WordPress, but it more than makes up for those with the audience and exposure it can bring to the table. On top of that, you can make s…

Read more
What Are Some Ways to Promote a New WordPress Blog?Published by Kenny Novak • Content Marketing • Published March 28, 2019

Any time you start a new WordPress site or publish a new blog post, you need to promote it. The days where people would simply discover new content on their own are long past. You need to put a concerted effort into getting your content out there in front of the masses.
There are dozens of different ways yo…

Read more
How to Use Mix.com to Promote Your Blog PostsPublished by Kenny Novak • Content Marketing • Published March 11, 2019

As bloggers, we’re always looking for new ways to promote our posts. Thus, whenever a new content sharing or curation platform shows up, it’s worth giving a try. One such new platform is Mix, found at Mix.com, and it may be just the thing you’re looking for to get your posts in front…

Read more
8 Ways to Run Your WordPress Blog from Your PhonePublished by Kenny Novak • Resources • Published February 17, 2019

WordPress has long been one of the most popular blogging platforms in the world, and it should come as no surprise that it caters to bloggers of all types. Not everyone out there has the time to sit at a desk with a full PC, or even carry around a laptop all the time, so WordPress provides their own solution…

Read more
Why WordPress “Likes” Are Lower than Your Social SharesPublished by Kenny Novak • Social Media • Published January 13, 2019

As a user of WordPress, you’re used to exploring your own dashboard. You’ve probably stumbled across one piece of minor analytics, something you might question, though it doesn’t really seem to affect much. That something might look a little like this.
What is it? It’s a…

Read more
Is It Legal to Embed YouTube Videos in a Blog Post?Published by Kenny Novak • Content Marketing • Published December 6, 2018

YouTube is a tricky site. The legalities surrounding it, as the largest video host in the world, are a labyrinth. It should come as no surprise that pretty much every aspect of it comes under scrutiny sooner or later.
Right now, let’s talk about the legality of embedding a video on your website,…

Read more