The Ultimate Guide to Using Nofollow on Your Blog Posts Published by James ParsonsContent Marketing • Posted June 18, 2015

Depending on how much attention you’ve paid to your links over the last few years, you may be in for a surprise when you learn about nofollow. Nofollow is a meta attribute that can be attached to links, to give them different properties when Google discovers them. It’s a modifier; the def…

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How Deleting Bad Blog Post Content Can Increase Traffic Published by Kenny NovakContent Marketing • Posted June 14, 2015

The Internet is pretty old, as far as these things go. There are websites that have been running for half a decade, a decade, or significantly longer. Some of these old sites are growing increasingly concerned with business, marketing, and SEO.
One issue that comes up fairly frequently is the idea of…

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50+ Places You Can Share Your Latest Blog Post Published by Kenny NovakContent Marketing • Posted June 10, 2015

Once you’ve written a new blog post, the real fun begins. It’s time to tell everyone you know about it! I’ve compiled a huge list of places you can share or syndicate your post once you’re done with it. Some are obvious, some are niche, and some you’ve never heard of bef…

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30 Tools for Advanced Content Marketers and Bloggers Published by James ParsonsContent Marketing • Posted June 5, 2015

Content marketing is not a simple task. It’s a complex machine with ever-changing rules in a system that’s never static. To try to do everything solo, by hand, is an exercise in futility. There just aren’t enough hours in the day. That’s why there are tools for just about ev…

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Clickbank vs Commission Junction: Which Earns More? Published by Kenny NovakContent Marketing • Posted May 24, 2015

Among affiliate networks, two of the biggest names are Clickbank and Commission Junction. That is, they used to be; Commission Junction changed names and rebranded; they are now known as CJ Affiliate by Conversant. To keep things straight, throughout this piece I’ll refer to it simply as CJ…

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Buffer vs Hootsuite: Comparing Cost and Effectiveness Published by Kenny NovakSocial Media • Posted May 21, 2015

Buffer and Hootsuite are both compelling, high-profile platforms that link into your social media accounts and help you manage them across numerous sites and profiles. They allow you to streamline your management and collaborate with teams, should you desire. They have similar price points, si…

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How Much Does it Cost to Make a Site Mobile Friendly? Published by James ParsonsSearch Engine Optimization • Posted May 16, 2015

There are two ways to make a mobile site. One is to create a dedicated mobile site on a subdomain or in a subfolder. Something like mobile.walmart.com (now Walmart.com) is a good example. It’s distinct from Walmart’s main site, but it’s perfectly functional and indeed designed…

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How to Acquire New Sponsors For Your Website Published by James ParsonsContent Marketing • Posted May 10, 2015

A blog sponsor is an entity – a person or company – willing to pay you for an advertising slot on your site. Depending on the scale of the sponsorship, they might have a permanent sponsorship logo embedded in your footer, or they might be one of several rotating ads. They might also just be a…

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The 5 Best WordPress Share Counter Plugins Published by James ParsonsSocial Media • Posted May 2, 2015

Remember the days of the hit counter? Back then, it seemed like every site would have a little number in their footer, showcasing how many people had visited their site over the previous years. The number was basically meaningless, of course. It was just an incremented graphic that rolled up each tim…

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Does Backdating an Article Look Dishonest to Google? Published by James ParsonsSearch Engine Optimization • Posted July 21, 2014

WordPress, as one of the most popular blogging platforms in the world, offers the ability for users to change the date on their posts, both before and after they have been published. This is a useful tool. You can set a post to appear in the future, scheduling your content drops. You can write and upload…

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