AEO strategy, case studies, and field reports from the AI-hybrid workflow. Written by humans, optimized for machines.
Paid traffic works differently than organic web traffic. It comes with its own set of advantages and trade-offs, but the goal remains the same regardless of how visitors arrive: convert that traffic into paying customers. The Benefits of Paid Traffic…
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6 min read
When you’re running a small business, particularly if you’re the only one involved with 90% of the operations, you have a lot on your…
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6 min read
Wait - Alexa Is Gone. Here’s What Actually Matters Now. If you’ve landed on this page looking for tips to improve your Alexa rank,…
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4 min read
Your call to action is an essential part of your marketing. Everything else just leads users to a point where they’re exposed to your…
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5 min read
At first glance, the question in the headline seems simple, as a yes or a no. Is there a correlation between traffic and rank?…
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7 min read
AdSense puts ads on your site, and you earn money when people click them. Therefore, you want as many people to click them as…
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5 min read
What Is Direct Traffic in Google Analytics 4 (And How to Fix It) Google Analytics 4 does a great job categorizing traffic from various…
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7 min read
How to Drive Traffic from LinkedIn in 2026 LinkedIn has evolved significantly - and if you haven’t revisited your strategy in a while, you’re…
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5 min read
How to Run YouTube Ads and Get Cheap Clicks in 2026 Running ads on YouTube gives you an entirely new - and entirely massive…
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8 min read
The hardest part of an eBook is writing it. The second hardest part is marketing it. The third hardest part is deciding on a…
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6 min read
